A Free SCORE Webinar Keeps Small Businesses a Step Ahead in July

African American woman on computer.
IMage via SCORE.

These free July webinars from SCORE offer helpful advice to small business owners.

The Million Dollar Marketer’s Roadmap- How to Build a Solid Digital Marketing Foundation

On Thursday, July 22, learn “The Million Dollar Marketer’s Roadmap–How to Build a Solid Digital Marketing Foundation.”

The webinar, starting 1 p.m., is hosted by Bryan Caplan, award-winning CEO of Bryan Caplan Marketing.

From working with thousands of small business marketers and studying the daily practices of successful ones, this value-packed workshop provides a roadmap to build a solid digital marketing foundation and strive toward those coveted seven figures of revenue.

Can you picture yourself pulling in $1,000,000 in revenue? How would it feel? Who would you tell? What would you do to celebrate?

Join Bryan Caplan, National Speaker for Big Tech and Host of Bigger Better Biz on YouTube, as he guides you through the tips, tricks, and strategies used by Million Dollar Marketers every day to grow their brands.

After this event, you will walk away with a better knowledge of:

  • Setting and accomplishing goals
  • Focusing your time on what matters
  • Understanding your audience
  • Reaching & engaging your prospective buyers
  • Knowing your numbers to help you grow

Whether you’re just starting your business or are a seasoned digital marketer, there is value to be gained from this class. Register now!

About the Presenter:

Bryan Caplan is all about helping you build a bigger, better business. A national speaker for Big Tech companies, award-winning CEO of Bryan Caplan Marketing and host of the Bigger Better Biz channel on YouTube, Bryan works with entrepreneurs around the world, learning and teaching digital marketing topics to help small businesses grow and succeed.

Bryan is a guest lecturer at several colleges and universities throughout the country. He has also been featured on Inc, GoDaddy, Constant Contact, SCORE.org, and the Boston Business Journal.

Click here to register. 

How To Leverage LinkedIn for Lead Generation

On Tuesday, July 27, learn “How to Leverage LinkedIn for Lead Generation.”

The webinar, starting at 1 p.m., will be hosted by Lead Generation Expert Mike Corso.

If you are wondering how to use LinkedIn properly so you can get noticed, build your 1st-degree connections, gain exposure, and boost revenue, tune in!

LinkedIn is now the world’s #1 LARGEST professional network. It’s one of the only places where you can build a network of like-minded professionals and command authority in your industry.

If you are wondering how to use LinkedIn properly so you can get noticed, build your 1st-degree connections, gain exposure, and boost revenue for your business, tune in!

UPDATED specifically for 2021, Lead Generation Expert Mike Corso will teach the art of building a list and utilize LinkedIn to leverage your business.

You’ll walk away with:

  • Messaging templates
  • The steps entailed to automate your outreach
  • 10 EASY LinkedIn tips that you’ll wish you learned five years ago

Click here to register.

Local Search Engine Optimization (SEO) Strategies to Get Your Business Found Online

On Thursday, July 29, learn “Local Search Engine Optimization (SEO) Strategies to Get Your Business Found Online”.

The webinar, starting at 1 p.m., will be led by Sherry Bonelli, owner of early bird digital marketing.

Learn some of the most important local SEO strategies you need to help your website rank higher and get found online.

When people are looking for products or services from local businesses, 97% of them turn to the internet. So if you own a local business, will people find YOUR company’s website when they search online?

The best way to increase your chances of showing up in search results when people search for businesses is through local Search Engine Optimization.

In this session, presented by SEO Expert Sherry Bonelli, you’ll learn some of the most important local SEO strategies you need to help your website rank higher on Google and other search engines.

We’ll discuss:

  • What is SEO?
  • Why you need to show Google that your website is authoritative and trustworthy
  • How to identify keywords and do keyword research
  • Why claiming and optimizing your Google My Business listing is THE most important local SEO strategy you can do
  • Online Business Directories/Citations sites you should get your business listings on and why
  • How to use reviews to boost your rankings
  • What “technical SEO” strategies are necessary to make Google – and users – happy
  • How to use Tags
  • Creating content that answers questions and anticipates user intent
  • Link building strategies

At the end of this jam-packed session, you’ll have actionable SEO strategies you can start implementing in your business today!

About the presenter:

Sherry Bonelli, owner of early bird digital marketing, is a Search Engine Optimization (SEO) and digital marketing professional with 23+ years’ experience.

Her digital marketing agency, early bird digital marketing, serves clients all over the country.

Sherry is a Google My Business Gold Product Expert and is/has been a columnist for leading digital marketing websites like Search Engine Land, MOZ, Search Engine Journal, SEMrush, BrightLocal and others.

She received Search Engine Land’s 2018 SEO Contributor of the Year Award. For two years in a row her blog posts were among the top 10 most read articles on Search Engine Land’s website.

Click here to register.


SCORE is the nation’s largest network of volunteer business experts. It is dedicated to helping small businesses get off the ground, grow and achieve their goals.

Make a difference as a SCORE volunteer

Since 1964, it has provided education and mentorship to more than 11 million entrepreneurs nationwide.

SCORE Chester and Delaware Counties has been operating since 1985. It has 100 dedicated volunteers today. They provide confidential mentoring at no charge. They offer business seminars, workshops, and webinars to benefit the local community.

SCORE is a 501(c)(3) nonprofit organization and a resource partner of the U.S. Small Business Administration (SBA).

Find out more about SCORE by clicking here.