Hershey has solved the mystery of missing tips on their Kisses, saying the manufacturing process was the cause, writes Mihir Zaveri for The New York Times.
The issue was first reported in December, when distressed bakers started noticing missing tips on the chocolate treats used to decorate their goods. Speculation ensued, with many wondering if it was a cost-cutting measure by the company.
However, last week, Hershey set the record straight.
“Our operations team looked closely at our complete Kisses manufacturing process and made adjustments to the process for shaping the tips,” said Jeff Beckman, a Hershey spokesman. “Kisses will continue to have their iconic and trademarked conical shape.”
He did not say what specifically had caused the issue, except that the equipment needed adjusting. He then added it will take several months before regularly shaped Kisses are available again.
The news was welcomed by many, including Debbie Sheetz of Greensburg. Her Facebook post helped spark the outcry on social media about the missing tips.
“I think it’s great that they’ve found their problem,” she said. “It’s very important that they be perfect. They always have been.”
Read more about the issue in The New York Times here.